NEWS
AND Digital Signs Strategic Collaboration Agreement with AWS
AND Digital, a leader in AI, data, and digital platform services, announced it has signed a Strategic Collaboration Agreement (SCA) with Amazon Web Services (AWS). The partnership is designed to deliver expanded cloud, data, and AI capabilities to clients across multiple technology-driven industries. Through this new agreement, AND Digital aims to strengthen its ability to support organisations as they modernise legacy systems, accelerate cloud adoption, and build secure digital products directly on AWS. By combining AWS cloud technologies with the AND Digital product-led delivery model, the partnership will help businesses accelerate their digital transformation and gain clearer data insights to scale their growth. Jamie Martin, Cloud Alliances Manager at AND Digital, highlighted that combining the “breadth and depth of the AWS Cloud” with AND’s expertise is a major step in empowering organisations to utilise cloud-native services and modern engineering capabilities to innovate at speed. Ultimately, the collaboration focuses on helping organisations move faster from initial pilot projects to fully realised platforms. By doing so, AND Digital and AWS aim to help businesses modernise with confidence and build resilient digital foundations that unlock greater business value and support long-term growth. X
Jamie Martin
and.digital
Arrow Electronics and OAKA Studio Join Forces to Boost Microsoft Channel Growth
Arrow Electronics has signed an exclusive agreement with OAKA Studio, a consultancy specialising in Microsoft partner advisory, to strengthen support for Microsoft channel partners across the UK. This new collaboration is designed to help resellers and managed service providers (MSPs) accelerate their Microsoft practices by combining the distribution capabilities of Arrow with specialised expertise in go-to-market strategy and alliance management from OAKA Studio. The primary focus of this partnership is to assist channel partners in navigating the evolving Microsoft landscape. By providing targeted advisory and enablement support, the two companies aim to help partners improve their alignment with Microsoft’s priorities and achieve stronger commercial results through better governance and positioning. Oliver Harvey-Jones, Cloud Director UK&I at Arrow ECS, highlighted the value of the collaboration, noting that OAKA Studio brings “deep Microsoft partner expertise” that will help partners capitalise on new opportunities. Lucy Bourne, director at OAKA Studio, added that the agreement allows them to offer “practical, hands-on support” to partners seeking to turn Microsoft opportunities into “measurable outcomes”. X
Lucy Bourne
oaka.studio
CLOUD RESELLER NEWS
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