PARTNER PROGRAM
Dealing with Change Three months on from some big changes to the Microsoft Cloud Partner Program, how has the channel reacted and what should they do next?.
Microsoft consolidated its partner program, pushing resellers toward Cloud Solution Providers and raising the direct-bill threshold. While larger Managed Service Providers welcome these changes, smaller partners find the new financial requirements daunting. Despite initial frustrations, industry leaders view this shift as a strategic opportunity. Offloading operational tasks to CSPs allows resellers to mature, differentiate, and specialise in high-demand areas like AI and security, ultimately fostering more sustainable growth and service-led engagement.
CLOUD RESELLER NEWS
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